Tag Archives: Marketing strategy

POST-1: Is Blogging Necessary?

Today the world is running on brands. Brand is what one calls as a part of marketing strategy. People tend to think that if an item belongs to a particular brand it is the best even they could have the same thing at cheaper rate. People buy brand who can stay alive in the market, who can really create an impact on them.

But making a brand of oneself is not at all wrong in today’s world. It has become an integral part of everyone’s lives. As a part of the lesson I got from one of my seniors (Mr. Tadrash Shah), branding of oneself is necessary to compete in this crazy world.

A blog or a website is particularly necessary if you need to demonstrate your expertise and reach out the global market. It will help you to connect with people with whom you cannot get connected using social medias. Blogs help you to refine and resharpen your various skill sets which could be very helpful in this competing world. Writing a blog once or twice a week does not take much time than other social medias and also help to create you as a brand.

Develop your voice, let your personality shine through. People buy people who are a brand in themselves. With this short post I would like to start my journey in the blogging world.

Share any insights or recommendations in the comments section here. You can connect with me on

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